Prime100 is 100% Australian Made & Owned.
We are a young, dynamic team that is committed to the carefree, comfort of pets. Our love for animals has brought us together with a mission to innovate pet nutrition in Australia.
Partnering with leading veterinary experts and scientists across the country we have introduced innovative and functional products to the Australian market. Proudly providing veterinary professionals and owners with access to a low allergy animal diet. Our pet food assists with low to acute sensitivities to let them live the dog’s life they deserve!
Since we opened our doors we have been dedicated to spreading the benefits of a targeted, natural diet to animals across Australia. Our Animal Rescue Donations program has visibly demonstrated the positive effects of Prime100 and transformed the lives of many animals.
As part of our commitment in being proudly Australian owned and operated, we always ensure we’re supporting Australian farmers and primary producers. That’s why we source all of our meat from facilitates in Victoria and Queensland, we go to extra lengths to ensure our product is the best it can be. We only take meat from human consumption facilitates and we choose only the best produce which is added to our product. This means your pets get the best possible diet!
Prime100…trusted by vets, loved by dogs.
Our extended family.
Our team extends to our proud partnership with veterinary specialists and scientists from leading Universities and dedicated facilities. This collaboration ensures Veterinary professionals, charity organisations, and consumers, have access to truly functional diets that assist dogs and cats with low to acute food sensitivities.