Chicken has always been part of the Prime Pantry Snapper Roll. It is the foundational protein in all Prime Pantry Rolls, providing a lean, species-appropriate, and highly digestible source of protein.

Chicken is an excellent source of energy for dogs and is a rich source of amino acids and omega-6 fatty acids.

It also contains natural glucosamine to support joint health, as well as B vitamins like B6 and niacin, which promote skin and coat health and a healthy metabolism.

We’ve reduced the fat levels in the updated recipes to support healthy weight management. This results in lower calorie content (ME), ensuring your dog can maintain a healthy weight while still receiving all the essential nutrients they need.

Most healthy dogs can transition between Prime Pantry diets with ease due to their high-quality and limited ingredients. However, as a precaution, we recommend a gradual transition over 5–7 days to support digestion and avoid any potential issues.

No, our sourcing remains the same. All our fresh ingredients are proudly Australian-sourced, and our rolls are manufactured right here in our Melbourne manufacturing facility. We continue to support Aussie farmers and maintain the same trusted quality you know and love.

We've updated our product names to include 'recipe' to meet the latest AAFCO standards.

If your dog doesn’t enjoy the new recipe, we’ve got you covered! Our products are backed by a 100% satisfaction guarantee. Simply contact us or your place of purchase, and we’ll work with you to find the best solution.

If your dog has a chicken allergy, we recommend trying one of the non-chicken diets in our SPD Fresh Roll range. The SPD range offers a variety of single protein options, ensuring there’s a suitable choice for every dog with dietary sensitivities.

With the improved recipes, the lower fat levels have resulted in reduced calorie content (ME). This means your dog’s feeding amounts may need to be adjusted.

The feeding guide on the packaging provides general recommendations based on the needs of a typical dog. However, every dog is unique. Factors such as body condition score, activity level, and age may influence how much they need to eat.

We recommend using the feeding guide on our website to tailor the amounts for your dog’s individual needs. For example:

• Active dogs may require larger portions.
• Less active dogs or those with a higher body condition score may need smaller portions.

Yes, the snapper we source is still 100% Australian. We’ve simply removed the term "Australian" from the product name to align with the naming conventions across the rest of our range. We remain proud supporters of Aussie farmers, sourcing all our fresh ingredients right here in Australia.

Yes, all Prime Pantry Cooked Rolls continue to meet AAFCO nutrient profile standards for complete and balanced nutrition. These updates align with the latest research and guidelines from AAFCO.

The updated Prime Pantry Rolls will be rolling out in the coming months. Look for the new packaging featuring the word “Recipe" in the product name.

We've fine-tuned our ingredients, using leaner cuts of meat to reduce calorie content while increasing protein levels for a healthier, leaner treat.

No, our sourcing remains the same. All our fresh ingredients are proudly Australian-sourced, and our Jerky Treats are manufactured right here in our Melbourne manufacturing facility. We continue to support Aussie farmers and maintain the same trusted quality you know and love.

These SKUs were discontinued to allow us to focus on the most popular proteins within the Prime Pantry Jerky Range. We recommend our SPD Prime Cut Treats if you're looking for a Duck, Turkey, or Lamb treat for your dog.

The glycerine is vegetable-based, RSPO-certified, and sustainably sourced. It helps retain moisture and texture while providing beneficial fats.

We use maltodextrin to improve the texture of our jerky treats and to ensure all the other ingredients are mixed evenly. It’s a common and safe ingredient derived from plants.

Dalmatians have a unique genetic trait that affects how they process purines, naturally occurring compounds in meat. This can increase their risk of bladder or kidney stones.

While most dogs thrive on meat-based diets, Dalmatians often require low-purine diets to support their health. To reflect this, we've updated our packaging to better align with their specific dietary needs.

Look for refreshed packaging with simplified names and updated ingredient lists on the back of the pack.

Our updated Chicken and Kangaroo Treats have started shipping and will be hitting shelves near you soon.

Our Beef Jerky Treat is coming soon, so keep an eye out!

If your dog doesn't enjoy the new recipe, we've got you covered! Our products are backed by a 100% satisfaction guarantee. Simply contact us or your place of purchase, and we'll work with you to find the best solution.