Fresh, natural

ingredients with purpose.

Fresh, natural ingredients are an essential part of a healthy diet for you and your pet too! Prime100 innovates and creates Single Protein Diets (SPD) with single source of protein which can assist dogs (and cats) with food sensitivities. Single protein diets are considered low allergen due to the animal being exposed to one single protein. Prime100 carefully selects functional ingredients which provide all of the health promoting benefits for a healthy, happy pet!

SPD™ Slow Cooked

A functional, single protein diet crafted with care. Simmered low and slow locking in essential nutrients and delicious flavour. An easy to store and serve, complete and balanced meal.

SPD™ Air Dried

Our new Single Protein Air Dried range is nutrient dense, super palatable and can be used as a complete and balanced diet or a meal topper for kibble, raw or fresh food, or as a treat!

SPD™ Fresh Rolls

Our range of dog rolls are created using selected functional ingredients to ensure the complete health of your pets and complete peace of mind for you, the pet parent. Ingredients with purpose.

SPD™ Prime Cut Treats

Prime Cut for Taste, our 100% Australian, real meat protein SPD™ Prime Cut treats are made locally. Low in carbohydrates. High in protein.

SPD™ Raw Frozen

Prime100 RAW Real Animal Wellness™ is an innovation in raw feeding – A natural diet designed by nature™ that's quick to thaw and easy to feed.

Prime Pantry™

Nutrition and good health are central to the Prime Pantry philosophy. Foods for dogs and cats designed with health and function in mind.