Functional
Ingredient
Glossary.
What is different about Prime100 ingredients?
Bamboo Fibre a highly novel prebiotic fibre that can assist with digestion and also help build the cardiovascular and immune system. Delivers macro/ micro-nutrients such as vitamins A, B6, E, thiamine, riboflavin, niacin, folate, pantothenic acid, calcium, magnesium, phosphorus, potassium, sodium, zinc, copper, manganese, selenium and iron.
Broccoli is an antioxidant and anti-inflammatory superfood. Broccoli is rich in selenium, potassium and magnesium, with flavonoids and carotenoids. Antioxidants selenium and vitamin E work together to lower oxidative stress in the body and help battle chronic inflammation.
Brown Rice a novel ingredient that contains natural fibre, anti-oxidants, is rich in selenium and high in manganese. Brown rice can help the body synthesize fats and benefits the nervous and reproductive systems.
Carrots are very high in carotene antioxidants, dietary fibre, potassium, provitamin A, vitamin B6, K1 and biotin. Carrots have been linked to lowering cholesterol levels. Essential phytonutrients may protect eyes from free-radical damage and UVB radiation to improve eye health.
Celery Seed Extract is high in calcium, zinc and other essential amino acids and is known for its pain relief and anti-inflammatory properties. Celery seeds have high amounts of antioxidant flavonoids that protect cells from free-radical damage.
Coconut Oil is a great source of short chain fatty acids (SCFAs), medium chain fatty acids (MCFAs) and long chain fatty acids (LCFAs). Coconut oil can improve digestion and nutrient absorption. It may assist in clearing up skin conditions including eczema, flea allergies, contact dermatitis, and itchy skin (pruritis). It can also reduce the symptoms of IBD (inflammatory bowel disease) and colitis. For dogs with diabetes, coconut oil helps in regulating insulin.
Evening Primrose Oil contains the highest available levels of gamma linolenic acid (GLA), the Omega 6 fatty acid, beneficial for skin and coat condition.
Flaxseed Oil is high in alpha linolenic Omega 3s, which can assist cardiovascular health, soothe itchy skin, reduce hair loss and support healthy skin repair. Flaxseed Oil also helps with mobility for arthritic dogs, and can aid in blood pressure and kidney function.
Minerals are provided in the proper balance (as per AAFCO standards). Minerals work together to coordinate bodily functions including the formation of bone and cartilage, nerve and muscle function, fluid balance regulation, the transportation of oxygen in the bloodstream and hormone production. These essential minerals i.e.: calcium, phosphorous (in the correct ratio 1:1), potassium, sodium, chloride, magnesium, iron, copper, manganese, zinc, iodine and selenium must be present in the pet food in the precise amounts to ensure optimal health.
Pea Protein contains essential and non-essential amino acids your dog needs for healthy body function. It’s also a great source of iron and lysine which helps support muscle growth and a healthy immune system.
Potato Starch is a protein-free carbohydrate which provides an excellent source of energy for dogs.
Psyllium Husk is plant based novel prebiotic fibre that can assist dogs with indications such as constipation and mild diarrhoea.
Rosemary is a novel ingredient which can aid digestion, help alleviate muscle pain and boost the immune and circulatory system. Rosemary is also a good source of iron, calcium and Vitamin B6.
Sodium is necessary in the pet’s diet in order to maintain nerve and cellular function and help prevent dehydration and inflammation. Minimum levels of sodium are required in any pet food diet (AAFCO standards) to maintain and support optimal health.
Sunflower Oil contains Omega 6 essential fatty acids that can assist with healthy skin, immune function, reducing inflammation, heart health, providing energy and preserving normal organ function.
Sweet Potato is high in dietary fibre and great for digestive health. They are low in fat, contain vitamins B6, C, manganese, and are high in betacarotene.
Tapioca is a novel protein-free carbohydrate from the root of the cassava plant. Tapioca is an alternative to low-quality grains or common allergenic ingredients and provides an excellent source of energy for dogs. It also offers provides an excellent source of mineral content i.e. iron, manganese, and calcium.
Turmeric is a powerful antioxidant and antiinflammatory. Turmeric has been shown to reduce arthritic symptoms and joint pain. The antiinflammatory properties aid in the treatment of gastrointestinal disorders.
Vitamins assist in the animal’s ability to resist disease and are an essential part of the enzyme system. Vitamins have an important role in red blood cell formation, reproduction, and assistance in maintaining appetite and a healthy skin and coat. There are two types of vitamins, fat-soluble (e.g. A,D,E) and water-soluble (include B-Complex vitamins and vitamin C). As fat-soluble vitamins are stored in the body, over supplementing with these can have a toxic effect on pets. In order to provide all necessary vitamins, Prime100 ensures the correct balance of A, D, E, thiamine, riboflavin, pantothenic acid, niacin, pyridoxine, folic acid, Vitamin B12 and choline.
Whole Pumpkin contains an excellent source of prebiotic fibre that can assist dogs with gastrointestinal issues. Pumpkin seeds are known for the benefits to the overall urinary health of dogs. Pumpkin is high in vitamins A, C, E, and alphacarotene (a powerful antioxidant). Being high in fibre, pumpkin promotes a ‘feeling of fullness’, even if fewer calories are being consumed. This satiety can help aid weight loss due by helping decrease the animal’s hunger. High fibre can also act as a laxative, keeping the dog’s gastrointestinal tract moving with regularity.
