About Prime100

Our story

Prime100 is an independent Australian owned pet food manufacturer based in Melbourne. We are leaders in the industry manufacturing functional diets designed by Australia’s leading Veterinary specialists and nutritionists.

Back in 2014 Prime100 took on a whole new look and structure with a new manufacturing plant in Melbourne and just recently in Brisbane with brand new equipment and a new management team.

We are a young, dynamic and invested team working together to introduce new, innovative and functional products to the Australian market to ensure both Veterinary professionals and consumers have true functional diets that can assist dogs and cats with low to acute food sensitivities.